Naomi Abel is a Design Director based in Los Angeles. With 10+ years of experience across a wide range of design disciplines, she specializes in branding & identity systems, typography, and art direction for photo and video.
Past work experience includes Apple, Pentagram, High Tide, Mother Design, and Wieden + Kennedy.
Available for freelance engagements, full-time opportunities or consultant partnerships.
Bringing cooking to the masses through a distinctively human visual system. An abstracted illustration of pots and pans nods to the products at the core of Goldilocks’ line.
Branding, Art Direction, Publication Design & Signage
A bold, new identity system reflects the Skirball Center as a place “where uptown meets downtown,” and the counterculture traditions in the historically Bohemian Village.
A design system for the opening of Target’s first downdown Manhattan location that (literally) points downtown, paired with items and objects that speaks the language of everyday New Yorkers.